- Millennials/Hispanics Fastest-Growing Dessert Demographic
Did you know that Millennials (consumers ages 16-32) are the fastest growing demographic for dessert consumption? It’s true - and with Millennials now making up one-third of the “Heavy Dessert User” category, it’s well worth bringing on new dessert items catering to younger tastes.
Especially those of our growing Hispanic population.
With 41% of the US Hispanic population under the age of 29, and a median age of 27, Hispanics are a vital dessert menu target market due to their purchasing power and age demographic. And with interest in ethnic foods and new flavor combinations continuing to soar nationally, dessert choices like Capirotada (Mexican Bread Pudding), Sopapilla Cheesecake and the always-popular Flan are great choices for building new customer relationships and a better bottom line.
Data Sources: Technomics & Mintel.
Wondering what desserts are hottest? What time of evening your portion sizes should shrink? Or what items to add to the menu to drive growth in your particular customer demographic? You’ve come to the right place!